Blog
#map
Every article filed under #map.
- Map policyWhat Is a Minimum Advertised Price (MAP) Policy?A MAP policy sets the lowest price at which a reseller may advertise your product. Here is what one contains, what it does not control, and why "advertised" is the word that matters.MapProtector Editorial Team · 6 min read
- Map policyMAP vs MSRP: What's the Difference?MSRP is the price a manufacturer suggests; MAP is the lowest price a reseller may advertise. They are different numbers with different jobs, and a monitoring program that confuses them measures the wrong thing.MapProtector Editorial Team · 4 min read